Alcopops are the best selling drinks type in the world with sales around the globe out-grossing Beer and Ciders combined. The term alcopop can be applied to may different types of drink, the main ones however being Wines with added Fruit Juice (also known as a Wine Cooler) and Distilled Alcohol mixed with fruit juice or other combined flavours.
Popular since the mid-1990`s in the U.K. the original alcopops were an American invention when Wine Coolers were brought to market in the Eighties. Swiftly followed by other brands the market was dominated by Hooch, Bacardi Breezers and Smirnoff Ice. Very few of the original brands are still around today, the majority of the remaining brands are familiar to those who enjoy spirits, such as Bacardi Breezer and Smirnoff Ice.
Great to enjoy ice cold Alcopops are a great alternative to beers and ciders, and even easier at a party than spirits (they are pre-mixed) Alcopops are a great everyday drink.